Quite often, customers and prospects visiting your website form a first impression within the first few minutes of their visit. It’s therefore crucial for you to create a favorable impression on visitors within these few minutes. Having a website that is up-to-date in its design and content increases your chances of success.
- Improved Look and Feel of the Website
Websites tend to get older as time goes by. Visitors too, get bored if your design and content has been the same for many years. Just like your storefront needs a new coat of paint every so often, your website too needs changes that give it a facelift. Fresh changes in design add to the aesthetics of the website. Similarly, updated content engages your readers with new information.
Our hosting platform allows you to install a blog or “Content Management System” in just a few clicks. This makes is easy for you to update your own website in minutes!
- Provides Accurate Information
Lagging behind in content conveys a lack of professionalism to your audience. People visiting your website may want to know about latest developments in your company. If you’re going to provide the very same details over and over, visitors will stop returning. In an age where web presence is critical, mistakes such as these can be costly for your business.
- Facilitates Better SEO Rankings
Search engines prefer websites with updated and useful content. By updating your website regularly, you increase your chances of ranking better on search engines.
- Improves Visitor Interaction
With the world becoming increasingly social, sharing information online has become a ritual. Businesses can leverage this opportunity by adding the latest technology to their website design to accommodate information-sharing. Facebook and Twitter buttons, RSS feeds are some examples.
- Markets your Brand
Use the opportunity of redesigning your website to spread word about it. Send out press releases to news and PR agencies, send emails or call up your customers to inform them about this latest development in your company.
- Gives You a Competitive Edge
Customers always have a choice to go to your competitors if you don’t give them a reason to stay with you. Check out your competitors’ websites and analyze them. If you feel your website could do better too, you have a very good reason to start your website redesign project.
A website is not something you “set and forget”. It’s part of actively marketing your business. As your business evolves, so should your website.
Do you feel the need for a re-designed website? Contact us at via the contact form on the right, or call 1-855-866-9995 for a free estimate.